Design Reasoning
Find my starting point
AI coaching, automation, and visibility

Understand AI.
Streamline workflows.
Then get time back.

Choose the level of support that fits where you are.
AI is an accelerator: we map the work first, so it
accelerates the right things.

From

17+ years streamlining work for
SephoraAdRollHearsay SocialSolv HealthMoët Hennessy Louis VuittonEducation.com
01 / Learn it · AI coaching

Coaching packages, priced up front.

Three coaching options, one fixed price each. Your price is fixed at the time of booking, and we confirm the fit before anything begins.

Turn one real task into a repeatable workflow

AI Clarity Session

90 minutes, private session with brief pre-work

$395

Fixed price

We will choose one recurring task, test practical ways AI can help, and build up to three workflow starters you can use after the call. I will show you what is worth using, what to skip, and the next step to take.

Book the 90-minute session Book free consultation
Fix the work that keeps eating your week

AI Workday Redesign

Four to six weeks, with private sessions and between-session review

$3,900

Fixed price · or two payments of $1,950

We will map your workweek, redesign three recurring workflows, create your personal AI playbook, and add lightweight automation where it genuinely helps. Your playbook lays out how the system works and how to maintain it, and I will walk you through it.

Redesign my workday Book free consultation

No subscriptions, no auto-renewals, no meters

Fixed prices, published right here

Every package names its deliverables up front

Your data stays yours, never marketing material

Looking for personal AI help?

Personal AI Basics Session

60 minutes, one-on-one · Personal help, without the jargon

Bring your questions and one everyday task. We will set up one useful tool, practice together, and leave you with a simple reference sheet. Personal use only.

For a small business team

Team AI Working Session

Half day or full day, up to eight people. Together we will set safe-use boundaries, build role-specific workflows, and agree on shared working norms, and your team leaves with templates they can keep using.

Plan a team workshop Book free consultation

$1,500

Half day

$2,750

Full day

Want it built with you?

Coaching teaches. These deliver finished systems.

What is worth building depends on your actual work, so these are quoted after we map it together. You get a fixed scope and a fixed price before anything starts.

Delivery

Automate it · Workflows & agents

Automation, scoped to your work

We map your workflow together, then quote a fixed scope and fixed price. Lightweight automations and agents where they genuinely fit, with you in control the whole way.

  • Automation
  • AI agents
  • Workflows
Book a workflow map Book free consultation
Get found · Websites & AI visibility

Websites and visibility, scoped to your site

A new site, an SEO and AI-visibility tune-up so search engines and AI assistants recommend you, or both. Quoted after a quick look at where you are now.

  • Websites
  • SEO
  • AEO
  • GEO
Get a site and visibility quote Book free consultation
Build it · Custom apps & tools

Custom apps and internal tools

A small web app, an internal tool, a dashboard, or a browser extension, shaped around exactly how you work. We map what it needs to do, then quote a fixed scope and price before anything starts.

  • Custom software
  • Vibe coding
  • Web apps
  • Extensions
Scope a custom build Book free consultation

Custom AI systems

Set it up · Grounded AI you can trust

AI that answers from your sources, and cites them

A private knowledge base your AI draws on, so it answers from material you trust instead of the open internet, and shows the source behind every answer. Far less making things up, and always checkable. Built for anyone who likes what AI can do but does not trust it to be right on its own.

  • RAG
  • Citations
  • Low hallucination
Plan a grounded AI setup Book free consultation
Set it up · Your AI operating system

One system to run all your AI

Stop juggling tools and guessing which AI to use. One setup picks the right model for each job, remembers your context so you never re-explain, and keeps costs down by saving the expensive models for when they are actually needed. Your AI coordinates the rest and manages your data.

  • AI OS
  • Model routing
  • Orchestration
  • Memory
Design your AI OS Book free consultation
Set it up · Long-form with AI

Books and courses, built to hold together

A specialized setup for one long piece that has to stay coherent end to end: a book, a course, a curriculum. AI that tracks everything you have written so each part builds on the last instead of drifting.

  • Long-form
  • Books
  • Courses
Plan a long-form project Book free consultation
What we would work on

Your real week, not AI theater.

Nothing generic survives contact with your actual work. These are the kinds of tasks we take on together.

Proposal drafting

From blank page to a solid draft in your voice.

Meeting follow-up

Notes, action items, and the recap email, handled.

Research synthesis

Ten open tabs become one clear summary.

Intake processing

New client forms sorted, summarized, and routed.

Customer replies

Simple questions answered fast, complex ones flagged for you.

An honest comparison

Choose the kind of help you need.

No option is wrong. They fit different situations, and it pays to know which one fits yours.

Comparison of AI help options
What mattersDIY and YouTubeLarge online courseAgencyDesign Reasoning
Cash cost Usually lowLow to moderateHighPublished coaching prices
Time required from you HighModerate to highModerateFocused sessions using your real work
Tailored to your work Only if you do the tailoringUsually limitedHighHigh
Live individual feedback NoneSometimes group-basedUsually project-basedPrivate, direct feedback
Useful output during the engagement Depends on your follow-throughExercises and examplesFinished deliverablesWorking prompts, workflows, and playbooks
Implementation support NoneUsually limitedStrongAvailable as a separately scoped service
Skill transfer Self-taughtCurriculum-basedVariesBuilt into the work
Ongoing dependency NoneNoneCan be significantDesigned for you to keep using independently
Best fit Curious self-starters with timePeople who want broad instructionBusinesses ready to outsource a larger buildBusy owners and professionals who want practical, personal help
The fine print, up front

Promises and plain answers.

The first 20 minutes are protected.

If you decide during the first 20 minutes of your first session that this is not a useful fit, say so and we stop. Full refund, session or package. If we continue past that point, the session counts as delivered.

You will receive what the package lists.

If a promised document or workflow is missing, tell me within seven days of delivery and I will complete or correct it at no additional charge.

Is this a subscription?

No. There are no subscriptions, no auto-renewals, and no hourly meters. You buy a package, you get the package, and it ends when it ends.

Are the prices really fixed?

Yes. Your price is fixed at the time of booking: no mid-engagement increases, no meters, no surprises. If prices change later, your booking keeps the price you booked at. Automation and website work are quoted per project, and that quote is fixed before anything starts.

Do you guarantee results?

I promise deliverables, not miracles. Every package names exactly what you walk away with: workflow starters, a workflow guide, a playbook. What I cannot do is promise revenue or hours-saved numbers nobody can honestly guarantee.

What happens to my information?

Your client data is not marketing material. Nothing you share is used to train models or sold to anyone. For sensitive work, we can run AI entirely on your own hardware, so nothing leaves the building.

What if I need to reschedule?

One free reschedule with 24 hours notice. Less notice than that and a rescheduling fee applies; a missed session without notice counts as used. Emergencies happen, and I will use reasonable judgment when they do.

A low-pressure first step

Find your AI
starting point.