Hi There! I'm a user experience researcher & designer who loves creating frictionless UX experiences through empathetic and data-driven designs. I love melding user and business needs through cross-functional collaboration, making the complex simple, and creating business solutions through design thinking.

 

Break out the popcorn, take a look around, and feel free to ping me if there's anything I can do to help you achieve your goals!

  DIGITAL EXPERIENCES 

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Education.com

Responsive Web Redesign, data visualization, subscription signup, and other projects.

Website Redesign

Mobile App Game Redesign

Responsive Web App Redesign

ABOUT MY USER EXPERIENCE WORK

“It's incredible how quickly Lucretia and Dave were able to understand our business and find the spots where they can add value. On top of that I was even more impressed of the highly valuable output in such a short time frame and just a little input from our side."

—  Manuel Bruschi, Timeular Co-founder

Mobile App Redesign

 SERVICE DESIGN 

Business Process Redesign

ASSET MANAGEMENT, SEPHORA

Business Process Redesign

ABOUT MY SERVICE DESIGN WORK

“Very impressive job on a very challenging business program."

—  Sherman Hoo, VP Finance Controller, Sephora

© 2016-8 by LJY Studios Design Reasoning

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INTERESTED?

LET'S GET IN TOUCH!

I live in the beautiful San Francisco Bay Area in  Northern California. Feel free to contact me via the form or social media.

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